Investing in talent grew into a publication for business schools

So, when SP Jain School of Global Management, a respected business school with campuses in Singapore, Dubai, India, Sydney, and London, was looking for assignments for its MBA students, we weren’t in doubt: We could add a real case that would benefit both parties – we gained insights from talent, and they gained more knowledge and experience within the industry.

Building on reality

The task was as real as it gets: We were investing in a new Road freight setup for Asia, and the task for the MBA students was to research how to build a competitive road freight solution across Southeast Asia. 

Two MBA student teams from the Supply Chain unit took on the challenge. Over four months, they navigated milestones that mirrored the way logistics works in practice: researching opportunities, defining solutions, and presenting their findings step by step. To conduct the right research and add challenges, our key Asian management members and our Head of Road Freight Asia, Alan Ong, work closely with the students to provide feedback and sparring.

Project and industry mentors on the case study

From an assignment to a case study in a learning book

What began as an academic assignment grew into something much bigger. The students’ dedication and the quality of their insights were impressive. In fact, the presentation of the work and collaboration impressed so much that the school proposed turning the work into an official case study.

In the following months, we continued the close collaboration, mixing inputs from students, faculty, and our own people. The result is a published case: Scan Global Logistics: Road to Future Success. 

The case publication is published by Ivey Publishing and is now carried by more than 15 business school distributors worldwide, including Harvard Business Publishing.  

It's a proud moment to see our combined work used to educate and inspire the next generation. It shows what’s possible when businesses and talented students come together with a shared purpose: by combining new ways of thinking with existing experience, we create new opportunities, inspiration and solutions.

For us, this is more than a publication. It’s a commitment to celebrate talent of any shape or level of expertise and staying true to our cultural DNA.

Link to the case study: Case Study: Scan Global Logistics: Road to Future Success (English version) | Ivey Publishing